Steven Potter
In the age of knee-jerk monetization, have indoor climbing gyms jumped the shark?

The connection between offensive names like "Squaw Valley" and the climate crisis runs deeper than many realize

How last summer's environmental disasters flipped me from despair into action

Businesses are uniquely positioned to help facilitate a mass shift to bicycling through employer-sponsored bike leasing initiatives and other incentive programs

As only the third Black owner of a specialty outdoor shop in the U.S., Mandela Echefu went out in search of a mentor, and found one

Wilderness medicine training is officially regulated by...no one. We need to change that.

Women-Led Wednesday is a growing annual shopping day elevating women leaders

The stationary bike and exercise company offers potent lessons when it comes to fostering safety, comfort, and community for BIPOC riders

After more than a year of racial upset and diversity work, our industry still has a long way to go

Maren Larsen created a little magic when she decided to start a queer ERG (employee resource group) at Outside

On the anniversary of George Floyd’s murder, skiing and snowboarding’s first Black professional photographer talks about how changing faces can change the game

SylvanSport CEO Tom Dempsey says “public lands are to the outdoor industry as roads and bridges are to the automotive or transportation industry” 

Gene Han, founder and owner of Hatchet Outdoor Supply Co., discusses the historic prejudices against Asian people in outdoor spaces

You probably don't know how much your colleagues make. Here's why you should.

Hard truth: the industry is behind the curve on racial justice. Here's why black squares and wishy-washy statements aren't enough—and what real progress looks like.

Thirty-two percent of our survey respondents have nixed plastic polybags

Fair pay and career development among essential workers are key for the success of the outdoor industry

After 32 years, Townsend Bertram & Company is closing its doors with love and gratitude for its community

Lowa's general manager reflects on the business lessons he’s learned during the coronavirus crisis

Throughout the pandemic, outdoor brands have slashed their marketing budgets for fear that tough times are still ahead. Scott P. Kaier, PR director at Formidable Media, explains why that might not be a smart move.

Last week, Congresswoman Alexandria Ocasio-Cortez, turned up the spotlight on workplace discrimination against women, and in the process, gave us a master class on how to respond

Serious about DEI? Stop expecting interns to work for free

A 31-year veteran of the outdoor industry offers a personal history of race relations in the action sports business and considers whether current activism is setting the stage for lasting change

Nate Porter, co-owner of Salida Mountain Sports in Colorado, discusses how we can use the pandemic to create a more sustainable, functional industry

As the sober outdoor community grows, we need more than kombucha to create an inclusive industry

Outdoor Industry Association Board Chair Nora Stowell asks people to show up at Outdoor Retailer

Townsend Bertram & Company is taking concrete steps to be more welcoming and relevant to gender non-conforming customers. Here are 5 easy steps

Industry veteran, Maro LaBlance, says the dollars we spend on booths and exhibition fees is not only crazy, it’s hypocritical, and might ultimately be counter-productive to the greater good of the industry

Rich Hill, GOA president, responds to Walmart's push to sell premium outdoor gear

Townsend Bertram & Company’s Betsy Bertram speaks out about the effects of outdoor brands using chiseled models instead of “real women”

Nate Porter, owner of Colorado’s Salida Mountain Sports, makes a plea with vendors to think about the way they ship product and create their marketing materials

At Townsend Bertram & Company, they've tapped into a "golden hiring pool" of parents ready to go back to the work force

Eleven years into his career, he says, "Our community is more diverse than ever before. The conversation now is no longer about adding a dash of color to the trade show aisles, but changing leadership structures within organizations."

We’re just a month into 2018, but Chris Goddard, founder of CGPR and 25-year industry veteran, has already logged more than 12,000 air miles in 2018, walked 46 miles of trade show aisles, and consumed 38 cappuccinos while hop-scotching from Shot Show to Outdoor Retailer + Snow Show to ISPO. (And, yes, untold glasses of Merlot were involved, too)

Jessica Klodnicki, general manager of CamelBak, explains why ending bottled water bans at some national parks is reckless

Todd Frank, owner of The Trail Head in Missoula, Montana, breaks down his rough ride with Ibex and cautions other vendors to be careful courting direct customers

Gareth Martins, a board member of the Alaska Wilderness League, explains why the Refuge is in danger

U.S. Congressmen Jared Polis and Mike Simpson crossed party lines to start the House Outdoor Recreation Caucus. Here's why

As consumer behavior changes, so do our marketing tactics. Journalist David Clucas and Rachel Kaylor, director of digital and social for Sweeney Marketing and Public Relations, share insights on current marketing trends in the outdoor world.

OUT There Adventures founder Elyse Rylander says we need to get beyond the stereotypical men and women design ideals

Bill Amos, CEO of NW Alpine, explains why domestic manufacturing is more attainable than you might think, in spite of its challenges

Dan Nordstrom, CEO of Outdoor Research, says the outdoor industry needs all hands on deck

The kind of behavior Donald Trump bragged and joked about is very real for women with wilderness jobs

As gear companies increase their direct-to-consumer sales, “pro deals” and “friends and family" promotions, retailers protest that they can’t compete. They’re being undercut and left holding the bag on inventory they can’t possibly sell at the same discounts. Todd Frank, owner of The Trail Head, an independent Missoula, Montana-based specialty outdoor retailer, says enough is enough. If vendors continue to offer these discounts and lure his customers away, he’ll stop doing business with them—and he calls on other retailers to join him